The average person must be exposed to a product seven times before making a purchase decision. What does that mean for you as an affiliate? You need to be able to get the product that you are offering in front of your visitors several times. One of the best ways to do this is by making your website visitors to subscribe to a newsletter.
By capturing your email address and get you on your newsletter list, you can keep bringing back to your site. You will also be able to repeat his offer several times in his newsletter, and if you can get to buy the first product to go to something else. Sooner or later they will start buying and get your commission for the sale.
A newsletter is also a great tool capacity ratio. Think about it, who are more likely to buy? A complete stranger or someone who already has provided great content on the topic you are interested what is likely to buy from someone who has given you great information already.
The same goes for your visitors. To convert them into customers, allowing them to know you, they show that you know what you are doing and provide them with good content in your newsletter. Then, offer your affiliate products.
The biggest mistake I see new affiliate marketers make when it comes to newsletters, is trying to use your personal e-mail client (like Microsoft Outlook) to run a newsletter. It is time consuming to add and remove users from your list manually. You also run the risk of being closed by your hosting provider if you send many emails at once.
I recommend you use a service like Aweber autoreponder from scratch. You will be able to create registration forms for your website. Adding and deleting users is done automatically, and you can schedule posts to go out at a certain date and time.
You can use the actual autoresponder to your advantage by creating a series of newsletters that are not time sensitive. Each new subscriber will receive the newsletter editions you typed in the message sequence starting with 1. All you have to do is add a new message every week or month. Of course, you can send time-sensitive messages – as a holiday promotion – to the list immediately.
To encourage visitors to your website to subscribe to the newsletter, add a signup form on every page of your site. It also helps to offer them something for free for subscribing. Create a report, or even an e-book related to the topic of your newsletter and use autoreponder function to automatically send them when they register.
Try to keep in touch with your subscriber list at least once a month, preferably twice a month or even weekly. You could see the first sales coming in a few weeks. I encourage you to give it a try. Newsletters are one of the most powerful tools of affiliates and they are easy to implement.
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